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NetNearU Announces Deployment of Wi-Fi Hotspot Software to Dramatically Increase Revenue
Company’s history developing kiosk applications provides a compelling
(April 25, 2003) COLLEGE STATION, Texas – NetNearU (NNU), an industry leader in management software solutions for the public Internet access market, announces today the deployment of software technology to dramatically increase Wi-Fi hotspot revenues. The Company is offering an enhanced version of NNU Runtime EngineTM, called NNU Runtime Engine for Wi-FiTM. This software allows hotspot operators to deploy low-cost wireless kiosks in their locations. "Many of our successful hotspot operators have deployed wireless terminals in their locations and found them to be a great success” said Larry James, chairman and CEO of NetNearU. “Installing a wireless kiosk based on NNU Runtime Engine for Wi-Fi opens a hotspot’s available market to virtually 100% of customers, even those who are not carrying laptops or PDAs” This is a unique solution that only NetNearU, with its extensive research and development investment in kiosk platforms, can offer. Many competing solutions provide a stationary kiosk, but these will not operate on a wireless connection, seamlessly integrate into a Wi-Fi hotspot, nor have the cost-saving features of NNU Runtime Engine for Wi-Fi. The software allows the kiosk to be “locked down” meaning unacceptable content or unauthorized system file access is eliminated. This greatly reduces content liability and system management costs. By installing NNU Runtime Engine, the location operator can also upload and rotate advertising content. Advertising content can be managed through NetNearU’s ADTRACKOSTM system. The use of interactive advertising content opens yet another source of hotspot revenues. ADTRACKOS allows advertising across an unlimited number of locations, and advertising campaigns can be localized and categorized based on a virtually unlimited number of parameters. Displaying advertising content is completely flexible. It can appear in windows around the browser, on the screen saver when the terminal is idle, or both.
Previously, installing a kiosk with this functionality was very capital intensive, with many wired kiosks costing more than $5000 per unit. With a wireless kiosk based on NNU Runtime Engine, virtually any WindowsTM based personal computer, costing as little as $500 is now a full-featured kiosk.
About NetNearU
More information about NetNearU may be found at http://www.nnu.com.
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